Jeff Hunter, the well respected global staffing exec at Electronic Arts may have to fire up EA’s game developers and recruiters to combat the gorilla style in-game recruitment tactic employed by competing game maker Infinity Ward.
Infinity Ward is a subsidiary of Activision. They are responsible for the successful Call of Duty game series. They’re after Jeff’s talent and using geo-targeted in game advertising to attract that talent.
This pic (hat tip) is the welcome screen on the Call to Duty game. Notice the ad in the lower left hand corner. It’s targeted to Chicago and calling on EA employees in Chicago to consider working for Infinity. Aggressive. Cool.

