Behavioral targeting. There’s no better match.

Are you familiar with the term ‘behavioral targeting’? By making your internet recruitment advertising efforts more effective, behavioral targeting helps you make better hires, increase referrals and reduce costs to 3rd party recruiters.

It looks like Bloomberg may be leveraging behavioral targeting…Here’s a demonstration of how behavioral targeting works… 

I am a sales professional with Yahoo, Inc. I am in NYC. I have 5+ years of sales experience. I consistently exceed sales quotas and routinely go through sales training programs. I am a qualified, passive job seeker in NYC.

Notice the ad that I often see when I log into my Yahoo! Mail account.

Clicking on this recruitment advertisment leads me back to Bloomberg’s profile on HotJobs, where I learn more about Bloomberg and can search and apply to their jobs.

By the looks of this Bloomberg HR is an innovative group.