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March 07, 2008

This is clearly ridiculous...or just stretch

Some technology companies will do anything for a little press.

Case in point: Itzbig is trying to milk Mike Huckabee's dropping out of the presidential campaign for press.

In a press release titled,'       Presidential Candidate Laments the Lack of a Plan       B, Itzbig argues that, had Huckabee registered with the career matching service, he would have had a better job offer waiting for him upon his resignation from the campaign.

I think the money spent on writing and releasing the press release would have been better spent buying links or display ads on site like mine, cheezhead, recruitingblogs and recruiting.com.

Update, 3/8/08:
But maybe I'm wrong. What they have been doing seems to be working. Itzbig just announced they landed Logitech..

Comments

Looks like they got a link for free instead.

P.S. You may want to spellcheck your title.

They sure did. Happy to give it away. Founder seems like a nice guy and they're technology is def pushing the industry forward.

C'mon Matt - you have to admit it is a LITTLE funny; worth at least a chuckle on the 'tongue-in-cheek marketing ideas' meter.

Face it, would you rather see another press release that says, "blah, blah, we empower, blah, we optimize, blah, we're the leader" or one that says, "Dropping out of the presidential race? Make us your next step"

matt, u have too much time on your hands. wht's your take on the job cuts?

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Matt Martone  Matt Martone
 
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 e. matt@mattmartone.com